Introduction
An alternative to manned cash counters, Self-checkout Terminals, offer customers with a widened degree of control, convenience and overall speed. For a retailer, not only do these terminals enable the transformation of the overall shopping experience, it helps in reducing overall operational costs by allowing for the redeployment of cashiers. Intuitive and safe, these terminals help cut down waiting lines by putting the power back in the hands of your customer.
As an industry leader, Lipi Data has developed a complete array of solutions for businesses and clients operating in the retail space. One such key solution is Self-checkout Kiosks for retail. Lipi Data's Self-checkout Kiosks allow businesses to function smoothly and grow exponentially by helping businesses improve the efficiency of checkouts at points of sale enabling a pleasant and happy customer experience.
Retail Kiosks Enhancing Customer Experience
Information
For the tech-savvy consumer, a strategically placed Self-service Kiosks provides the opportunity to seek information, pursue the latest in-store catalog, browse site-wide inventories, and place orders among other things.
In 2014, a famous American retailer rolled out these interactive kiosks in the form of wall-mounted tablets at five of its 37 stores. These retail in-store kiosks quickly answered customer questions about available sizes and alternate colors while making available reviews and ratings on items shared by various customers.
Faster and Enhanced Service
Last year a leading fast-food giant rolled out kiosks to experiment with creating a taste push where customers could build a bespoke burger or order off the standard menu. Similarly, kiosks in retail stores have also simplified the shopping experience to a great extent - thereby saving time, requiring less workforce, and enabling customer satisfaction when implemented creatively.
Increased Spend
According to research by Harvard Business School, self-service technology increases consumer spending. It also incentivizes consumers towards monitoring, utilizing, and signing up for reward programs subject to when they access their accounts in-store. For the retailer, these kiosks also provide a significant amount of information about who is shopping in their store, when, and what exactly they're seeking. This allows retailers to accordingly schedule staff, cross-promote products, optimize their inventory (item stock) to hone customer experience further.
Affordability
Arguably the most significant benefit of interactive kiosks is their significantly smaller price tag. Kiosks don't need any meal breaks; they free up staff for more complex tasks and are increasingly simple to install.
The Need for Kiosks in the Retail Industry
Many retail stores are increasingly employing Self-checkout Kiosks and POS systems, which enable users with a faster and enhanced shopping experience. These also make an advanced customer database available while reducing overall costs by eliminating labor need, thereby increasing efficiency.
Numerous types of Self-checkout retail kiosks are significantly changing the way customers engage with brands. With tech-led ubiquitousness and power, store owners can showcase a targeted range of goods to each consumer and banish the lack of inventory. Lipi Data's self-service kiosks can easily abridge physical and virtual stores.
Omni-channel experiences are now as easy as linking the cloud to brick and mortar facades – in effect, introducing an endless shopping aisle. Customers can quickly locate, purchase and have their product shipped to them directly from your store, significantly increasing conversion.
Lipi Data's Self-checkout retail kiosks simplify the checkout process by providing a platform through which customers can quickly scan, pay for, and bag their items all on their own. Lipi Data can design customized solutions to accommodate various retail outlets' needs -integrating them with multiple screen sizes, payment devices, printers, and scanners.
Types of Retail Kiosks
1. Information Kiosks
The principal function of an information kiosk is to provide data-led snippets of fast, dynamic information. However, these information kiosks are not just limited to digital advertising displays; they offer a range of other valuable services as well.
2. Self-checkout Kiosks
Self-checkout Kiosks or assisted checkouts are automated machines that allow customers to complete their own transactions without the need of traditional staff. These devices usually resemble telephone booths and are placed in public areas such as airports, train stations, libraries, and museums. The goal is to provide quick access to pertinent information, such as airline websites in gated airport areas. Since they are securely locked by proprietary software, these kiosks function as programmed and cannot be used negatively or in less-than-ideal ways.
3. Wayfinding Kiosks
For those who need assistance locating an address, a building, offices, or personnel, wayfinding kiosks are of great help. These kiosks provide 2-D and 3-D maps for easy navigation in unfamiliar areas, enabling users to not only find a given location but other points of interest around them as well.
4. Digital Signage Kiosks
Digital Signage Solutions quickly turn into the new normal as they are often more eye-catching and, therefore, more effective than traditional signage or billboards. They generally utilize large-sized digital displays to showcase goods or services from various companies. These advertisements can be static or interactive, allowing the user to touch and engage with them.
Conclusion
Retail kiosks have transformed customer experience to a great extent. These Self-checkout devices designed by Lipi Data provide end-to-end solutions and enhance the overall user experience.
Self-service Kiosks designed by Lipi Data are an optimal solution for customer satisfaction, improving shopping experiences, and gaining customer loyalty. Augmenting complex and time-consuming processes within a retail environment can be fruitful for everyone. Self-service Kiosks have dramatically changed the way retailers create positive experiences for end-users, from the moment they walk through the door to the final point of purchase.